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Haymon Boxing on NBC
Almost always, the place to be for a big fight card is in the arena. On the night of Saturday, March 7, the place to be was at home, watching on television.
Keith Thurman vs. Robert Guerrero and Adrien Broner vs. John Molina were credible, not remarkable, match-ups. But they highlighted what, in some respects, was the most significant televised fight card in decades: the rollout of Al Haymon’s plan to “take over” boxing.
Writing about Don King in the September 15, 1975, issue of Sports Illustrated, Mark Kram declared, “Don King is boxing, the man with the show, the man with the fistful of dollars and the imagination to match.”
Haymon, like King, is from Cleveland. Unlike King (who graduated from the Marion Correctional Institute after serving four years in prison for manslaughter), Haymon graduated from Harvard Business School. Right now, Haymon is the man with the show, the man with the fistful of dollars and the imagination to match. If he has his way, he might soon be boxing.
HBO was Haymon’s first bank. Then it was Showtime. Now he has venture capital support that’s believed to exceed $100,000,000. He no longer has to cajole network television executives into giving him dates. He simply buys them.
During the past few months, Haymon has orchestrated a heavy schedule of time buys on NBC, NBC Sports Network, CBS, CBS Sports Network, Spike, Bounce TV, and Telemundo. A time buy on ESPN2 is expected to be announced shortly. Haymon Boxing will also have dates on Showtime on a more traditional license-fee basis.
The time buys allow Haymon to bypass normal media filters in delivering his boxing programming to the public. In a sense, they’re similar to the paid infomercials that run on television at odd hours asking consumers to buy a five-CD set of “Golden Oldies.” Only here, Haymon’s investors hope to recoup their investment through the sale of advertising, pay-per-view fights, and (possibly) a subscription package and/or public stock offering.
March 7 marked the first fight card televised on NBC in prime-time since Larry Holmes defended his heavyweight championship with a 15-round decision over Carl Williams on May 20, 1985. The match-ups weren’t great. But they were were as good as lot of what boxing fans have seen lately on premium cable and far superior to the standard “free” fare.
Broner (who weighed in one pound over the 140-pound contract weight) entered the fight with a 29-and-1 record and 1 no contest. There was a time when Adrien was considered a potential superstar. Now, after being beaten down by a one-dimensional Marcos Maidana and looking lethargic in two subsequent outings, he’s known in some circles primarily for X-rated videos of himself that he posts on the Internet.
Molina, who’d lost four of his last seven outings, had been brought in to make Broner look good. John’s last victory was in 2013 against Jorge Pimentel (who has been on the short end in seven of his last eight fights). Molina has trouble against speed and movement. That didn’t augur well for his chances against Broner.
Broner-Molina was an inauspicious way for Haymon’s Premier Boxing Champions on NBC to start. Broner is a safety-first fighter who doesn’t take chances. He’s good at blowing out overmatched little guys and dancing rings around plodding opponents. But the latter has limited entertainment value, as evidenced by the fact that the crowd booed for much of the fight and also during Adrien’s post-fight interview.
Broner outlanded Molina 219 to 54 according to CompuBox and outpointed him on the judges’ scorecards 120-108, 120-108, 118-110. At the end of the bout, Sugar Ray Leonard (who’d been kind to Adrien in his earlier commentary) noted disapprovingly, “You have to close the show.” Broner didn’t.
Keith Thurman is an entertaining fighter who came into his contest against Robert Guerrero with 24 wins and 21 knockouts in 24 fights. Thurman’s power hasn’t had the same effect against credible opponents that it had against the men he fought earlier in his career. But under the tutelage of trainer Dan Birmingham, his boxing skills have improved significantly.
Guerrero began his career as a featherweight and has worked his way up to 147 pounds. Both men can be hit. Thurman hits harder.
The most damaging blow landed by Guerrero during the fight was an accidental head butt in round three that raised an ugly bump on the left side of Thurman’s forehead. Thurman avenged that affront in round nine with a right uppercut that put Guerrero on the canvas and opened an ugly cut over Robert’s left eye.
Guerrero fought back with the heart of a champion. He survived and, needing a knockout to win in round twelve, he went for a knockout. But there were few moments during the course of twelve rounds when when the outcome of the bout was in doubt. Thurman outlanded Guerrero 211 to 104, and outscored him 120-107, 118-108, 118-109.
But the fights were only part of the show. Virtually every aspect of Premier Boxing Champions on NBC was publicized and subjected to scrutiny.
Three iconic sports personalities formed the core of the announcing team.
Al Michaels implanted himself in the consciousness of sports fans at the 1980 Winter Olympics with his call of the United States men’s hockey team victory over the Soviet Union (“Do you believe in miracles!”). He’s one of the best in the business at calling sports, most notably Major League Baseball and NFL football. But that wasn’t his role here. Instead, he hosted the telecast from a glitzy in-arena set, following a script that didn’t do justice to his considerable acumen and persona.
Marv Albert handled the blow-by-blow chores. Like Michaels, Albert is sportscasting royalty. His resume begins with the NBA and covers every major sport, including boxing. Marv seemed a bit rusty on Saturday night, not having fully updated his encyclopedic knowledge with regard to the minutiae of boxing.
Ray Leonard, in addition to being one of the greatest fighters ever, is articulate and smooth behind a microphone. He and Albert haven’t fully jelled yet, but they will.
B.J. Flores is engaging but was one voice too many in the booth.
Kenny Rice tended to repeat official pre-scripted story lines. After his pre-fight interview with Broner, Rice informed viewers: “We’re seeing a calmer Adrien Broner.”
Laila Ali was there to provide a female presence and a bit of Ali magic. But for the most part, she did little more than state the obvious. After the first round of Broner-Molina (in which Molina landed one punch), Laila informed viewers that Molina’s corner was “not happy with his connectivity in that round.”
Referee Steve Smoger provided an occasional useful rules interpretation.
It would have been appropriate to have some editorial reference – perhaps by Al Michaels – regarding Al Haymon’s master plan. That was an obvious and calculated omission.
Haymon Boxing poured an enormous amount of money into production of the telecast. There was a huge floor set augmented by giant video screens. Twenty-seven cameras caught the action from every possible angle under enhanced lighting.
The telecast tried for a UFC-WWE feel. Academy-Award winner Hans Zimmer wrote the signature music. The Lion King, Gladiator, and The Dark Night Trilogy are among Zimmer’s screen-score credits. If the Premier Boxing Champions music sounded evocative of The Contender, it’s because he also wrote that music.
One of the production innovations was not effective. NBC had trumpeted the use of a 360-degree over-the-ring video rig with 36 still cameras to offer a moving panoramic view of the action. But when pieced together, the photos had the feel of a not-very-good video game from the 1980s.
In a nod to The Contender, the fighters walked to the ring alone. That seemed unnecessarily contrived. A fighter’s corner men should take that walk with him.
There were no round-card girls and no visible ring announcer. If Premier Boxing Champions is going to continue using a disembodied voice to impart information to fans, the voice should be more authoritative than the one heard on Saturday night.
I love the fact that Haymon Boxing eliminated the mob that pours into the ring before and after fights. There were no people in the ring shouting, “You da man.” No sanctioning body officials shamelessly draping T-shirts and phony belts over the combatants. No promoters, managers, commissioners, or mistresses jockeying for position in front of the camera.
Thank you, Al Haymon. I hope every network that televises boxing follows your lead on that one.
Now let’s return to numbers; only this time, the numbers revolve around dollars, not punches.
Haymon Boxing isn’t doing business as usual, but it is a business. The idea is to make money.
It was expected that advertising sales would be weak for the first NBC fight card, and they were. The promotion had difficulty selling ad time.
There were a handful of commercials for Nissan, Mazda, Lincoln, McDonald’s, and Verizon-Fios, as well as some Corona spots. But the Corona commercials were part of a broader sponsorship deal that included logo placement on the ring canvas. Many of the commercials that aired in New York (where this writer watched the telecast) were local rather than national and were for fringe enterprises. There was also the oddity of seeing two commercials hawking tickets for Wladimir Klitschko versus Bryant Jennings (which will be televised on HBO) and two more commercials offering Time Warner Cable customers the opportunity to subscribe to HBO at a special rate.
In other slots where ideally there would have been commercials, viewers saw dozens of promos for NBC programming, PCB fighters, and future PCB shows.
Ad sales are dictated in large measure by ratings. There were full-page ads for the March 7 telecast in the New York Times, Sports Illustrated, and other publications. NBC ran promotional spots in advance of the show.
Interim ratings released on Monday indicate that the NBC telecast averaged 3,400,000 viewers. That trailed two CSI reruns and an episode of 48 Hours on CBS as well as a rerun of 20/20 and In An Instant on ABC. For purposes of further comparison, NBC as a network averaged 4,800,000 viewers on Saturday nights in 2014.
Haymon Boxing expects to lose money on many of its early fight cards. March 7 was considered a loss leader, and it lost. Factoring in undercard costs, the fighters’ purses totaled roughly $4,000,000. There were large production and promotional expenses.
Haymon is said to be looking at an initial term of three-to-four years before evaluating the overall success of his effort. He knows that hardcore boxing fans will watch Premier Boxing Champions in each of its incarnations. But his target audience isn’t boxing junkies. It’s the general sports fan that he needs and covets. That’s why Al Michaels and Marv Albert are part of the NBC package.
There will be more bells and whistles as Premier Champions Boxing unfolds. Viewers have been told to expect that, in some jurisdictions, referees will wear a tiny camera mounted on a headband. There’s also talk of a dubious technology that might accurately estimate the speed of punches but is less likely to accurately estimate their force.
All of that is window dressing. At the end of the day, it’s about the fights. It would have been nice if the fights on March 7 had been more entertaining. Neither Thurman nor Broner did much to implant himself in the consciousness of the general sports public. Next time out, it would be great to see Thurman vs. Broner; not Thurman and Broner vs. two more “B-side” opponents. Not only would that be entertaining and attract viewers; it would add millions of dollars to the value of the winner as a future Floyd Mayweather pay-per-view opponent.
Boxing fans and Haymon’s investors have different priorities. Haymon’s investors want to make money. Boxing fans want to see good fights. These goals aren’t necessarily irreconcilable. Ideally, they will coincide.
If Haymon succeeds in pushing boxing back into the consciousness of mainstream sports fans, it will be good for Haymon and good for boxing. Beyond that, one has to ask, will he use the power of his purse to honor the essence and best traditions of the sport? Will he make quality fights available to the public free of charge on a regular basis? Will he make a sincere effort to eliminate the use of illegal performance-enhancing drugs from boxing? Or will he promote mismatches, find creative new ways to separate fans from their dollars, corrupt the sport’s already-inadequate drug-testing protocols, play an illegal shell game with dollars, and substitute one group of bogus beltholders for another?
Al Haymon interviews are scarcer than hen’s teeth. But twenty years ago, he sat for a Q&A with Ebony Men (an offshoot of Ebony magazine).
In that interview, Haymon spoke of his role as a music promoter and declared, “Promoters are viewed as shady characters. I had the opportunity to represent something fresh and new to the artists. I don’t imagine a lot of information is being provided about this industry because it’s not a conventional industry for people of higher education to pursue. Black people – if they knew how much money was in it and how much opportunity there was and how fertile the ground was and how successful and influential one could become by being in it – then perhaps more would be in it. The entertainment industry, and professional sports particularly, represent an area where we are basically the natural resource. When you have an industry that offers high returns, you’re going to have high risk. We have to be willing to take those risks because, believe me, the opportunities are there. I saw the potential. I saw, if done right, one could make a lot of money and control a good deal of commerce and have a business.”
Sound familiar?
Thomas Hauser can be reached by email at thauser@rcn.com. His most recent book – Thomas Hauser on Boxing – was published by the University of Arkansas Press.
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Philly’s Jesse Hart Continues His Quest plus Thoughts on Tyson-Paul and ‘Boots’ Ennis
Jesse Hart (31-3, 25 KOs) returns to the ring tomorrow night (Friday, Nov. 22) on a Teflon Promotions card at the Liacouras Center on the campus of Temple University. During a recent media workout for the show, which will feature five other local fighters in separate bouts, Hart was adamant that fighting for the second time this year at home will only help in his continuing quest to push towards a second chance at a world championship. “Fighting at home is always great and it just makes sense from a business standpoint since I already have a name in the sport and in the city,” said Hart (pictured with his friend and training partner Joey Dawejko).
Hart’s view of where his career currently resides in relation to the landscape in the light heavyweight division leads you to believe that, at the age of 35, Hart is realistic about how far he can go before his career is over.
“Make good fights, win those fights, fight as much as I can and stay busy, that’s the way the light heavyweight division won’t be able to ignore me,” he says. Aside from two losses back in 2017 and 2018 to current unified cruiserweight champion Gilberto Ramirez at super middleweight, Hart’s only other defeat was to Joe Smith during Smith’s most successful portion of his career.
When attempts to make fights with (at the time) up-and-coming prospects like Edgar Berlanga and David Benavidez were denied with Hart being viewed as the typical high risk-low reward opponent, it was time to find another way. So, Hart decided to stay local after splitting with Top Rank Promotions post-surgery to repair his longtime right-hand issues and hooked up with Teflon Promotions, an upstart company that is the latest to take on the noble endeavor of trying to return North Broad Street and Atlantic City to boxing prominence.
In essence, it is a calculated move that is potentially a win-win situation for all parties. Continued success for Hart along with some of the titles at light heavyweight eventually being released from Artur Beterbiev’s grasp due to outside politics, and Jesse Hart just may lift up Teflon Promotions into a major player on the regional scene.
Tickets for Friday’s show are available on Ticketmaster platforms.
**
As we entered November, a glance at the boxing schedule made me wonder if it was possible for the sport to have a memorable month — one that could shine a light forward in boxing’s ongoing quest to regain relevance in today’s sports landscape. Having consecutive weekends with events that could spark interest in the pugilistic artform and its wonderful characters was what I was hoping for, but what we got instead was more evidence that boxing isn’t immune to modern business practices landing a one-two punch on the action both inside and outside of the ring.
Jaron “Boots” Ennis was expected to make a statement in his rematch with Karen Chukhadzian on Nov. 9, a statement to put the elite level champions around his weight class on notice. What we witnessed, however, was more evidence of how current champions in their prime can be hampered by having to navigate a business that functions through the cooperation of independent contractors. Ennis got the job done – he won – but it was a lackluster performance.
It’s time for Ennis to fight the fighters we already thought we would have seen him fight by now and I do believe there is some truth to Ennis rising to the occasion if there was a more noteworthy name across the ring.
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Some positives emerged from the Mike Tyson-Jake Paul event the following week. Amanda Serrano, Katie Taylor, and women’s boxing are finally getting the public recognition they deserve. Mario Barrios’s draw against the tough Abel Ramos, also on the Netflix broadcast, was an action-packed firefight. So, mainstream America and beyond got to witness actual fights before being subjected to Paul’s latest circus.
Unfortunately for fans, but fortunately for Paul, the lone true boxing star in the main event dimmed out from an athletic standpoint decades ago. In this instance modern business practices allowed for a social media influencer to stage his largest money grab from a completely unnuanced public.
As Paul rose to the ring apron from the steps and looked around “Jerry’s World,” taking in the moment, it reminded me of an actual fighter when they’re about to enter the ring taking in the atmosphere before they risk their lives after a lifetime of dedication to try and realize a childhood dream. In this case though, this was a natural-born hustler realizing as he made it to the ring apron that his hustle was likely having its moment of glory.
In boxing circles, Jake Paul is viewed as a “necessary evil.” What occurs in his fights are merely an afterthought to the spectacle that is at the core of the social media realm that birthed him. Hopefully the public learned from the atrocity that occurred once the exhibition started that smoke and mirrors last for only so long. Hopefully Paul’s moment of being a boxing performer and acting like a true fighter comes to its conclusion. But he isn’t going away anytime soon, especially since his promotional company is now in bed with Netflix.
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Boxing Odds and Ends: Oscar Collazo, Reimagining ‘The Ring’ Magazine and More
With little boxing activity over the next two weekends, there’s no reason to hold off anointing Oscar Collazo the Fighter of the Month for November. In his eleventh pro fight, Collazo turned heads with a masterful performance against previously undefeated Thammanoon Niyamtrong, grabbing a second piece of the title in boxing’s smallest weight class while ending the reign of the sport’s longest-reigning world title-holder. The match was on the undercard of the Nov. 16 “Latino Night” show in Riyadh, Saudi Arabia headlined by the cruiserweight tiff between Mexico’s Zurdo Ramirez and England’s Chris Billam-Smith.
Collazo was a solid favorite, but no one expected the fight would be as one-sided. Collazo put on a clinic, as the saying goes. He took the starch out of Niyamtrong with wicked body punches before ending matters in the seventh. A left uppercut sent the Thai to the canvas for the third time and the referee immediately stepped in and stopped it.
Collazo, wrote Tris Dixon, “dissected and destroyed a very good fighter.” Indeed. A former Muay Thai champion, Niyamtrong (aka Knockout CP Freshmart) brought a 25-0 record and was making the thirteenth defense of his WBA strap.
A Puerto Rican born in Newark, Jersey, Oscar Collazo turned pro after winning a gold medal in the 2019 Pan American games in Lima, Peru. He was reportedly named after Oscar De La Hoya (we will take that info with a grain of salt), names Hall of Famer Ivan Calderon as a mentor and is co-promoted by Hall of Famer Miguel Cotto.
Collazo, 27, won the WBO version of the 105-pound title in his seventh pro fight with a seven-round beatdown of Melvin Jerusalem. He won a world title faster than any Puerto Rican boxer before him.
His goal now, he says, is to become a unified champion. He would be the first from the island in the modern era. Although Puerto Rico has a distinguished boxing history – twelve Boricua boxers are enshrined in the International Boxing Hall of Fame — there hasn’t been a fully unified champion from Puerto Rico since the WBO came along in 1988.
The other belt-holders at 105 are the aforementioned Jerusalem (WBC) and his Filipino countryman Melvin Taduran (IBF). Both won their belts in Japan with upsets of the Shigeoka brothers, respectively Yudai (Jerusalem) and Ginjiro (Taduran). Collazo would be a massive favorite over either.
A far more attractive fight would pit Collazo against two-time Olympic gold medalist Hasanboy Dusmatov. In theory, this would be an easy fight to make as the undefeated Uzbek trains in Indio, California, a frequent stomping ground of Collazo’s co-promoter Oscar De La Hoya who had a piece of the action when Dusmatov made his pro debut in Mexico. However, it’s doubtful that Dusmatov’s influential advisor Vadim Kornilov would let him take such a treacherous fight until the match-up had been properly “marinated,” by which time they both may be competing in a higher weight class. The Puerto Rican, who began his pro career at 110, is big for the 105-pound division notes the noted boxing historian Matt McGrain who is partial to the little guys.
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Outside the ropes, the big news in boxing in November was the news that The Ring magazine had been sold to Turki Alalshikh. The self-acclaimed Bible of Boxing, which celebrated its 100th anniversary in 2022, was previously owned by a subsidiary of Oscar De La Hoya’s company, Golden Boy Enterprises, which acquired the venerable publication in 2007. Alalshikh purportedly paid $10 million dollars.
Alalshikh, the head of Saudi Arabia’s General Entertainment Authority, confirmed the sale on social media on Monday, Nov. 11.
“Earlier this week, I finalized a deal to acquire 100% of The Ring Magazine, and I want to make a few things clear,” he said. “The print version of the magazine will return immediately after a two year hiatus and it will be available in the US and UK markets. The magazine will be fully independent, with brilliant writers and focusing on every aspect in the sport of boxing. We will continue to raise the prestige of The Ring Titles, and plans are already underway to have a yearly extravagant awards ceremony to celebrate the very best in the boxing industry.”
Alalshikh, blessed with an apparently unlimited budget, is already the most powerful man in the sport and more than a few concerns have been raised about his latest venture, especially in light of an incident involving prominent British scribe Oliver Brown.
Brown, the chief sports writer for the Telegraph who had previously covered three of Tyson Fury’s fights in Saudi Arabia, had his credential pulled for the Joshua-Dubois show at Wembley Stadium after calling the event “a grisly conduit for glorifying the Saudi regime.”
“I frankly do not trust Alalshikh to keep his personal aims from influencing the publication’s content,” says boxing writer Patrick Stumberg. One thing is certain: So long as the publication remains in the hands of the Saudis, the word “sportswashing” will never appear in the pages of The Ring magazine.
The Ring is the second major online boxing magazine to change hands this year. In February, Boxing Scene, one of the most heavily-trafficked sites in the ecosystem, was sold to Canadian-American entrepreneur Garry Jonas, best known as the founder of ProBox, a promotional entity headquartered in Plant City, Florida.
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Mike Tyson’s showing against Jake Paul was mindful of something that Jimmy Cannon once wrote: “…the flesh was corrupted by time. The mind operated as if it was in another man’s head…the talent has been contaminated by age.”
Cannon was describing Joe Louis in Louis’s farewell fight against Rocky Marciano.
True, Jake Paul is no Rocky Marciano. To include their names in the same sentence borders on sacrilege. But the fabled Brown Bomber was 37 years old when he was rucked into retirement by Marciano on that October night at Madison Square Garden. At age 58, Mike Tyson was old enough to be Joe Louis’s father and yet human lemmings by the thousands couldn’t resist betting on him.
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The Hauser Report: Some Thoughts on Mike Tyson vs. Jake Paul
Jake Paul boxed his way to a unanimous decision over Mike Tyson at AT&T Stadium in Arlington, Texas, on Friday night. The bout, streamed live on Netflix, was one of the most-watched fights of all time and, in terms of the level of competition, boxing’s least-consequential mega-fight ever.
We’re living in a golden age for spectator sports. Sports generate massive amounts of money from engaged fan bases and are more popular now than ever before. Today’s athletes are more physically gifted, better conditioned, and more skilled than their predecessors. Their prowess is appreciated and understood by tens of millions of fans.
Not so for boxing. For the sweet science, this is an era of “fools’ gold.” Yes, fighters like Oleksandr Usyk, Canelo Alvarez, Terence Crawford, and Naoya Inoue bring honor to the sport. But boxing’s fan base has dwindled to the point where most people have no idea who the heavyweight champion of the world is. The sport’s dominant promoter has a business model that runs hundreds of millions of dollars a year in the red. And most fights of note are contested behind a paywall that shrinks the fan base even more. Few sports fans understand what good boxing is.
Mike Tyson is 58 years old. Once upon a time, he was the most destructive boxer in the world and “the baddest man on the planet.” Prior to last Friday night, he hadn’t fought in nineteen years and hadn’t won a fight since 2003.
Jake Paul is a 27-year-old social media personality who wasn’t born when Tyson lost his aura of invincibility at the hands of Buster Douglas. Paul began boxing professionally three years ago and, before fighting Tyson, had compiled a 10-1 (7 KOs) record against carefully chosen opponents.
Netflix has roughly 283 million subscribers globally, 84 million of them in North America. Recently, it made the decision to move into live sports. On December 25, it will stream the National Football League’s two Christmas games on an exclusive basis.
Netflix took note of the fact that Tyson’s 2020 exhibition against Roy Jones drew 1.6 million pay-per-view buys and concluded that Tyson-Paul had the potential to be the most-viewed fight of all time. It purchased rights to the fight as an attention grabber and subscription seller for (a best-estimate) $40 million.
Tyson-Paul was originally scheduled for July 20. A compliant Texas Department of Licensing and Regulations sanctioned the bout as an official fight, not an exhibition. In deference to Tyson’s age, the fighters agreed that the match would be contested over eight two-minute rounds (women’s rules) with 14-ounce gloves (heavyweight gloves normally weigh ten ounces).
But on May 26, Tyson became nauseous and dizzy while on a flight from Miami to Los Angeles and needed medical assistance for what was later described as a bleeding ulcer. The fight was rescheduled for November 15. Later, Tyson described the incident on the plane as follows: “I was in the bathroom throwing up blood. I had, like, eight blood transfusions. The doctor said I lost half my blood. I almost died. I lost 25 pounds in eleven days. Couldn’t eat. Only liquids. Every time I went to the bathroom, it smelled like tar. Didn’t even smell like shit anymore. It was disgusting.”
Does that sound like a 58-year-old man who should be fighting?
As Eliot Worsell noted, Tyson-Paul contained all the elements of a successful reality show. “There are for a start,” he wrote, “celebrities involved, two of them. One is ‘old famous’ and the other ‘new famous’ and both bring large audiences with them. They need only tap something on their phone to guarantee the entire world pays attention. And that, in this day and age, is all you really need to green light a project like this.”
But Worsell added a word of caution, observing, “This has been the story of Jake Paul’s pro boxing career to date; one of smoke and mirrors, one of sycophants telling him only what he wants to hear. He has been fed a lie just as Mike Tyson is now being fed a lie, and on November 15 they will both play dress-up and be watched by millions. They will wear gloves like boxers and they will move like boxers – one hampered in this quest by old age and the other by sheer incompetence – and they will together make ungodly sums of money.”
There was early talk that 90,000 fans would jam AT&T Stadium on fight night. Initially, ticket prices ranged from $381 to $7,956. And those prices were dwarfed by four tiers of VIP packages topped by a two-million-dollar “MVP Owner’s Experience” that included special ringside seating at the fight for six people, luxury hotel accommodations, weigh-in and locker room photo ops, boxing gloves signed by Tyson and Paul, and other amenities.
But by Monday of fight week, ticket prices had dropped to as little as $36. Ringside seats were available for $900. And the press release announcing the eventual MVP Owner’s Experience sale backtracked a bit, saying the package was “valued at $2 million” – not that the actual sale price was $2 million. It also appeared that the purchase price included advertising for the law firm that purchased the package since the release proclaimed, “Just as every fighter in the ring stands to represent resilience, grit, and the pursuit of victory, TorkLaw stands in the corner of the people, fighting for justice and empowering those who need it most.”
That said, the fight drew 72,300 fans (inclusive of giveaway tickets) to AT&T Stadium. And the live gate surpassed $18 million making it the largest onsite gate ever in the United States for a fight card outside of Las Vegas. More than 60 million households watched the event live around the world.
The undercard featured a spirited fight between Mario Barrios and Abel Ramos that ended in a draw. Then came the second dramatic showdown between Katie Taylor and Amanda Serrano.
Taylor-Serrano II was for all four major sanctioning body 140-pound belts. Two years ago, Katie and Amanda did battle at Madison Square Garden on a historic night that saw Taylor emerge with a controversial split-decision win. Katie is now 38 years old and her age is showing. Amanda is 36. Taylor was an early 6-to-5 betting favorite in the rematch but the odds flipped late in Serrano’s favor.
Amanda began Taylor-Serrano II in dominating fashion and wobbled Katie just before the bell ending round one. That set the pattern for the early rounds. Serrano looked like she could hurt Taylor, and Taylor didn’t look like she could hurt Serrano.
Then in round four, Serrano got hurt. A headbutt opened a gruesome gash on her right eyelid. As the bout progressed, the cut became more dangerous. From an armchair perspective, it looked as though the fight should have been stopped and the result determined by the judges’ abbreviated scorecards. But the ring doctor who examined Serrano allowed it to continue even though the flow of blood seemed to handicap Amanda more and more with each passing round.
In round eight, referee Jon Schorle took a point away from Taylor after the fourth clash of heads that he thought Katie had initiated. By then, Serrano’s face resembled a gory Halloween mask and the bout had turned into a non-stop firefight. Each woman pushed herself as far as it seemed possible to go.
In the eyes of most observers, Serrano clearly won the fight. This writer scored the bout 96-93 in Amanda’s favor. Then the judges had their say. Each one favored Taylor by a 95-94 margin.
“My God!” blow-by-blow commentator Mauro Ranallo exclaimed after the verdict was announced. “How does one rob Amanda Serrano after a performance like that?”
In keeping with the hyperbole of the promotion, one might say that it was the most-watched ring robbery (although not the worst) in boxing history.
CompuBox is an inexact tabulation. But there’s a point at which the numbers can’t be ignored. According to CompuBox, Serrano outlanded Taylor in nine of ten rounds with an overall 324-to-217 advantage in punches landed.
From a boxing standpoint, Taylor-Serrano II made the evening special. Casual fans who don’t know much about the sweet science saw a very good fight. But they also saw how bad judging undermines boxing.
Meanwhile, as good as Taylor-Serrano II was, that’s not what Netflix was selling to the public. Jake Paul’s most recent events had engendered disappointing viewer numbers. This one was a cultural touchstone because of Tyson.
Paul has worked hard to become a boxer. In terms of skills, he’s now a club fighter (which is more than 99.9 percent of the population could realistically dream of being). So, what happens when a club fighter fights a 58-year-old man who used to be great?
Jack Johnson fought until the age of 53, losing four of his last six bouts. And the two he won were against opponents named Rough House Wilson (who was disqualified in what would be his only recorded professional fight) and Brad Simmons (who was barred from fighting again in Kansas because he was believed to have thrown the fight against Johnson).
Larry Holmes fought until age 52, knocking out 49-year-old Mike Weaver at age 51 and winning a unanimous decision over Eric Esch (aka Butterbean) in his final bout.
Paul was a 2-to-1 betting favorite. Serious PED testing for the fight was a murky issue but seems to have been minimal. Taylor and Serrano underwent VADA testing in advance of their bout. Tyson and Paul didn’t.
Tyson weighed in for the contest at 228.4 pounds; Paul at 227.2 (well over his previous high of 200). Following the weigh-in, Mike and Jake came face to face for the ritual staredown and Mike slapped Jake. But the incident was self-contained with no ripple effect and had the feel of a WWE confrontation.
That raised a question that was fogging the promotion: “Would Tyson vs. Paul be a ‘real’ fight or a pre-arranged sparring session (which was what Tyson vs. Roy Jones appeared to be)?”
That question was of particular note because sports betting is legal in 38 states and 31 of them were allowing wagers on the fight.
Nakisa Bidarian (co-founder of Paul’s promotional company) sought to lay that issue to rest, telling ESPN, “There’s no reason for us to create a federal fraud, a federal crime. These are pro fights that consumers are making legal bets on. We have never and we’ll never do anything that’s other than above board and one hundred percent a pro fight unless we come out clearly and say, ‘Hey, this is an exhibition fight that is a show.'”
Tyson looked old and worried during his ring walk and wore a sleeve on his right knee. The crowd was overwhelmingly in his favor. But it’s an often-repeated truism that the crowd can’t fight. And neither could Mike.
Once upon a time, Tyson scored nine first-minute knockouts in professional fights. Not first-round. First-minute.
Against Paul, “Iron Mike” came out for round one as hard as he could (which wasn’t very hard) while Jake kept a safe distance between them. Then Tyson tired and took all the air out of the fight. By round three, he was in survival mode with his head tucked safely behind his 14-ounce gloves. And Jake didn’t have the skills to hurt him.
The CompuBox numbers favored Paul by a 78-to-18 margin in punches landed. In other words, Tyson landed an average of two punches per round. The judges’ scores were 80-72, 79-73, 79-73 in Jake’s favor. It was a “real” fight but a bad one.
“I love Mike Tyson,” Terence Crawford posted on X afterward. “But they giving him too much credit. He looked like trash.”
Prior to the bout, Tris Dixon wrote, “Tyson-Paul is a weird event, and I can’t think of anything even remotely like it in terms of the level of fighters, celebrity, and their ages. The event is unique, and morally and ethically it is questionable. It is a cynical cash grab. I can’t see it being particularly entertaining as a high-level sporting event. But I’m sure once it starts you won’t be able to take your eyes off it.”
All true. But let’s remember that there was a time when Mike Tyson was universally recognized as the best fighter in the world. Not many people in history have been able to say that.
—
Thomas Hauser’s email address is thomashauserwriter@gmail.com. His most recent book – MY MOTHER and me – is a personal memoir available at www.amazon.com/My-Mother-Me-Thomas-Hauser/dp/1955836191/ref=sr_1_1?crid=5C0TEN4M9ZAH&keywords=thomas+hauser&qid=1707662513&sprefix=thomas+hauser%2Caps%2C80&sr=8-1
In 2004, the Boxing Writers Association of America honored Hauser with the Nat Fleischer Award for career excellence in boxing journalism. In 2019, Hauser was selected for boxing’s highest honor – induction into the International Boxing Hall of Fame.
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