Press Releases
Friday Night SPIKE Is All About the Fights
“FRIDAY NIGHT LIGHTS OUT”
ON SPIKE TV
Branding Campaign To Launch New Sports Block March 13
Featuring Spike TV’s Popular Combat Sports Properties
New York, NY, February 13, 2015 – Spike TV has given combat sports fans a destination every Friday night with its action-packed Bellator MMA, “Premier Boxing Champions,” and Glory kickboxing. Now, Spike TV has given that destination a name – SPIKE’S FRIDAY NIGHT LIGHTS OUT.
Launching on Friday, March 13 at 9:00pm ET/PT with the debut of “Premier Boxing Champions,” Spike TV will package its hard-hitting roster of combat sports franchises under the FRIDAY NIGHT LIGHTS OUT banner. The on-air and digital campaign for the new sports block will feature event-specific spots (enclosed is the first one: http://youtu.be/iQY0Mx3ZG4M ) along with promos featuring all three series.
{youtube}iQY0Mx3ZG4M{/youtube}
Each FRIDAY NIGHT LIGHTS OUT live telecast on Spike TV will include special content including in-depth feature segments showcasing the fighters and their unique personal stories.
“With first-rate production values, engaging on-air personalities, and some of the most athletically-gifted and fearsome athletes in the world, FRIDAY NIGHT LIGHTS OUT on Spike TV is THE must-see home for sports fans on Fridays nights,” said Jon Slusser, Senior Vice President, Sports and Branded Entertainment.
On-air and digital spots for SPIKE’S FRIDAY NIGHT LIGHTS OUT sports block promoting the March 13 PBC event will begin during the “Bellator 133: Manhoef vs. Shlemenko” telecast on Friday, February 13 at 9:00pm ET/PT.
The branding campaign creative for SPIKE’S FRIDAY NIGHT LIGHTS OUT sports block was created by Terry Minogue, Eric Jones, and David Phillips from Spike TV. Frank Tanki is Spike TV’s Executive Vice President, Brand Marketing and Creative.
-
Featured Articles4 weeks ago
A Night of Mismatches Turns Topsy-Turvy at Mandalay Bay; Resendiz Shocks Plant
-
Featured Articles2 weeks ago
Avila Perspective, Chap. 330: Matchroom in New York plus the Latest on Canelo-Crawford
-
Featured Articles6 days ago
Vito Mielnicki Jr Whitewashes Kamil Gardzielik Before the Home Folks in Newark
-
Featured Articles4 weeks ago
Vinny Paz is Going into the Boxing Hall of Fame; Hey, Why Not Roger Mayweather?
-
Featured Articles4 weeks ago
Remembering the Under-Appreciated “Body Snatcher” Mike McCallum, a Consummate Pro
-
Featured Articles4 weeks ago
Avila Perspective, Chap. 228: Viva Las Vegas, Back in the Boxing Spotlight
-
Featured Articles3 weeks ago
Avila Perspective, Chap 329: Pacquiao is Back, Fabio in England and More
-
Featured Articles3 weeks ago
Opetaia and Nakatani Crush Overmatched Foes, Capping Off a Wild Boxing Weekend