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Marc Abrams is Proof That Even a Boxing PR Guy Can Be a Fighter
It is somewhat ironic that 15rounds.com, the boxing website owned by publicist Marc Abrams, invokes memories of champions of yesteryear and those who attempted to usurp them, rather than an era where titlists and challengers are only asked to survive the arguably lesser hell of going 12. Those nine additional minutes in the crucible of the ring sometimes served as a line of demarcation separating simple fatigue and utter exhaustion, and the kind of pain any fighter accepts as an occupational necessity and a level of agony that can make the difference between the merely well-conditioned and the fanatically determined.
The 46-year-old Abrams performs just about every task required of a boxing lifer with the exception of actually taking punches, but by any manner of assessment he has demonstrated he has already gone 15 hard rounds, many times over, in a decades-long battle within himself that he might soon be on the verge of winning.
If the third and final stage of a surgical cycle that began 10 months ago is successful in late October, Abrams is hopeful of resuming a normal life, or however normal that life is for a man who has surrendered all or parts of several diseased and malfunctioning internal organs. Until his body relays the message that he is finally all that he needs and wants to be, it will be because the bouts of incapacitating pain, waves of nausea and occasional hemorrhages necessitating blood transfusions are forever in his past. Maybe then he will be free to eat and enjoy more than a mouthful or two of food at a time without vomiting, an unwelcome development that has seen his weight precipitously plunge from 177 pounds to 138. He proudly notes, however, that he has put 1œ pounds back onto his scrawny frame, a telltale sign that his stomach is not quite as rebellious as it so long has been. Even a small step forward is a welcome development after so often being told by doctors that his quest for better health again was on hold or, worse, stuck in reverse.
âIt literally has been hell,â Abrams said of the most recent period during which his plethora of medical issues, which might have cost him his life or at least significantly shortened it, took a foreboding turn. âBut I am very optimistic that this next stomach surgery will be the end of it.â
Given his history of frequent hospital visits and grim prognoses, it is a wonder that Abrams has been able to mostly maintain a schedule and work ethic that would sap energy from presumably more able-bodied competitors. Although the native Philadelphian is known mostly as a publicist to the not-yet stars and never-weres, there is virtually no task in boxing he would refrain from taking if called upon. He said it is not unusual for him to put in 15 to 16 hours to his myriad duties each and every day, with perhaps a few hours taken off on Sundays.
âBefore (his most recent surgery), Iâd get up and start at 9 in the morning, maybe 8:30, and put in an hour before taking a shower,â he related. âIâd be in the Banner office (he has something akin to a full-time job with Philly-based promoter Art Pelullo) from 10 a.m. to maybe 5 in the afternoon, working the phones, sending out or answering emails. Whatever is needed. After that, I work on my own things or whomever Iâm doing stuff for, until midnight, and often later.
âThe next day, I do it all over again.â
It had always been Abramsâ hope to one day have a job in sports, although initially he believed heâd be involved in the NFL or NBA. But, he said, âIâve always loved the big fights, when they would come on network TV. I was a big fan of Larry Holmes because all his fights were on TV, and because he was the heavyweight champion.
âI guess I caught the boxing bug even more when the Jack Newfield book (Only in America: The Life and Crimes of Don King) came out (in 1995). It had so much fascinating stuff in it, I wanted to learn more about boxing. Thatâs where my passion for the sport really began.â
Although Abrams has worked his share of bigger fight cards â he points out that he has done HBO, Showtime and ESPN events â he is most associated with promoters, managers and fighters who live and work in the Philly metropolitan area, the outer limits of which might extend westward to Reading, Pa., and to Atlantic City to the east. He estimates he has been associated with 50 to 75 such clients, most of whom appreciate his bulldog style although some were unwilling to reciprocate his loyalty, moving on to more established PR types as their place in the boxing pecking order rose.
âI can handle bigger shows,â Abrams stressed. âIâve done stuff nationally and internationally. But before that you have to take pride in being kind of the main guy in your area. There are still a lot of great stories that need to be told about kids in and around Philly. OK, so maybe it isnât the heyday that it was 20 or 25 years ago, but there still are a lot of good fights and good fighters locally. This is where I grew up and still live. I want to see local promoters and local fighters succeed and go on to the next level.â
Marshall Kauffman, president of Reading-based Kingâs Promotions, has worked with Abrams often and he cites him as an example of someone who never gives less than his best effort, and has not forgotten where he comes from.
âMarc has helped me tremendously by doing PR and commentating for some of my shows, and heâs been just as helpful to numerous other local promoters,â Kauffman said. âNot having Marc around would be like not having boxing around in this area. If he werenât here, that would make for a very empty space.â
Pelullo is also effusive in his praise of Abrams, saying, âI think Marc is one of the more knowledgeable publicists in the business. He has tapes on everybody, and what he doesnât know about somebody he can find out within 30 minutes. He is very conscientious about his job. And he tells me what he really thinks rather than what he thinks I want to hear, which is very important.â
When he lived in an apartment in Center City Philadelphia, it was a messy bachelor pad with videotapes of boxing matches stacked from floor to ceiling in the living room and almost everywhere else. Since his December 2016 marriage to the former Ronnit Zalayet, the daughter of a British mother and Israeli father who was born in England, Abrams has relocated to more spacious digs in the Queen Village section of Philly, a living space that definitely shows the signs of a womanâs touch. Ronnit has urged her husband to transfer as many of the videotapes as possible to DVDs, significantly cutting down on the clutter. And, yes, Mrs. Abrams knew what she was getting into when she said âYesâ to Marcâs proposal of marriage, which came in Verona, N.Y., when Marc was there working the Ruslan Provodnikov-John Molina Jr. fight for Banner Promotions on June 11, 2016.
âSheâs gotten into (boxing) a little bit,â Marc said of Ronnit, who has dual citizenship in the U.S. and in the United Kingdom. âShe knows who the local people are, and a lot of the big people, too. When Vasiliy Lomachenko was fighting Luke Campbell (on ESPN+ from London), she told me, `Iâll be watching my shows on Netflix, but call me down when the British guy comes on.ââ
More importantly than any shared interest in boxing, however, Ronnit was at her husbandâs side when daunting medical news of more recent vintage came flowing down like floodwaters through a ruptured levee. She provided assistance beyond moral support by scouring the Internet and helping put Marc together with an internationally known colon and rectal specialist, Dr. Feza Remzi, in New York City. It was Remzi who successfully performed an intricate, nine-hour-plus J-pouch reconstruction operation on July 18, and urologist William C. Huang, also of New York, who performed a partial nephrectomy in April to remove a four-centimeter mass from his right kidney that turned out to be malignant. There were some complications that followed such delicate surgeries, which likely was to be expected, but Abrams can now claim to see light at the end of a very long, very dark tunnel.
Not that anything can make up for years of suffering â Abrams said he was 15 when evidence of ulcerative colitis, the first of his many medical problems, became apparent â but perhaps a small gesture from the writers whom he has helped for so long might provide some measure of consolation. The Boxing Writers Association of America first presented its Courage in Overcoming Adversity Award, now co-named in honor of Bill Crawford and John McCain, in 2006. Crawford, a onetime amateur boxer, was the recipient of a Congressional Medal of Honor and Purple Heart for his battlefield heroism during World War II; McCain, a Navy fighter pilot, former Naval Academy boxer and avid fight fan, was subjected to horrific abuse as a prisoner of war in Vietnam before going on to a long tenure as a United States Senator from Arizona and 2008 bid for the presidency as the Republican nominee.
Kassim Ouma, then a recently dethroned IBF junior middleweight champion, was the first person to be recognized for the prestigious award, a testament to the horrors he had endured as a conscripted child soldier in Uganda before he defected to the U.S. By the time Ouma took the stage to accept the award, his story was fairly common knowledge in boxing circles. A year later, the second honoree was some guy named Muhammad Ali.
In all, there have been 18 persons associated with boxing who have been cited for courage in overcoming adversity. Almost without exception, all recipients had at least a modicum of name recognition with the BWAA electorate. Hereâs hoping that the trials and tribulations faced and overcome by Marc Abrams, who may not be as well known to BWAA voters outside of the Philadelphia area, at least earns him a place on the ballot.
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Canelo-Berlanga Postscript
By TSS Special Correspondent Raymundo Dioses — There was a palpable buzz in the air befitting a mega fight in Las Vegas on a Mexican holiday weekend. Canelo Alvarez retained his unified super middleweight titles against Edgar Berlanga via unanimous decision at the T-Mobile Arena in front of a sold-out crowd who were treated to a one-sided, yet never boring contest.
Although Canelo, (62-2-2, 39 KOs) remains devoid of a knockout win dating back to November 2021 against Caleb Plant, there was plenty to like about his performance and enough offense being thrown his way by Berlanga to produce an entertaining fight.
It was about as jovial a crowd as any for a fight night and despite the wide scores (118-109, 118-109, 117-110) as well as Berlanga getting a âcaught with his lead hand downâ momentâ which enabled Canelo to score an early knockdown, the young Puerto Rican made a positive impression in his first title fight, his first main event pay-per-view, and his first Sin City atmosphere which can make or break a fighter.
âMy experience, my talent, my hard work (was the difference). Everything together, because if you have a talent and you donât have discipline you have nothing. If you have discipline and you donât have talent you have nothing. So you need to combine both and hard work,â Canelo would say in the post-fight in-ring interview with Jim Gray. Canelo would go on to relay that message to Berlanga and tell his most recent adversary that he sees him as a future champion.
There was talk around town and the sports world that the Spherical âNoche UFCâ event a few miles down the road would take some of the flair away from the PBC on Prime Video event which featured a $90 price with the B-side fighter Berlanga gloving up against an 18/1 favorite in Canelo.
Yet when all was said and done, 20,312 boxing fans were provided a good show with a decent undercard that saw Erislandy Lara retaining his WBA middleweight title against Danny Garcia via stoppage, plus an entertaining Caleb Plant-Trevor McCumby match won by Plant via TKO, and a first- time title challenger in Berlanga who didnât show up to lay down against a top pound-for-pound fighter despite having literally all the odds stacked against him.
The post-fight press conference was held following T-Mobile Arena staff impressively breaking down the ring and transforming the canvas into a stage for fighters and their camps to react to the nightâs proceedings. Up to the dais first were Plant and Lara, two veterans of the sport. Plant has made himself into a fan favorite with impressive performances throughout the years including solid showings in his only defeats in bouts with Canelo and David Benavidez. Lara spoke through an interpreter and thanked everyone involved in the win that solidifies him as the sportâs oldest title-holder at 41 years of age.
Berlanga (22-1, 17 KOs) preceded Canelo to the mic and had Matchroom Boxing promoter Eddie Hearn and his team alongside him. The press showed great respect to Berlanga who said that he felt 50/50 towards the event and its outcome, knowing that while his first career loss was registered, he knows that the performance that he delivered was of the type that often propels the B-side fighter into more big fights and lucrative paydays (see Caleb Plant).
Reminiscent of a champion-last ring walk, Canelo arrived with his team and after the obligatory âthank youâ to all involved, spoke briefly on a next possible opponent and was asked about the UFC fight that that took place the same night.
A media member brought up âNoche UFCâ sponsor Turki Alalshikhâs comments about a matchup between Canelo and fellow top pound-for-pound fighter Terence Crawford.
After once again filling up the T-Mobile Arena while headlining a pay-per-view event and securing a payday perhaps upwards of $50 million, Caneloâs response to Alalshikh was perhaps his best punch of the night:
âNo comment.â
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Canelo Proves Too Canny and Tough for Edgar Berlanga in Las Vegas
Canelo Proves Too Canny and Tough for Edgar Berlanga in Las Vegas
Never underestimate a Puerto Rico versus Mexico fight.
Mexican superstar Saul âCaneloâ Alvarez needed all 12 rounds to defeat Puerto Ricoâs super strong Edgar Berlanga and retain the unified super middleweight championship on Saturday.
Berlanga never quit.
âHeâs very strong,â Canelo said.
Alvarez (62-2-2, 39 KOs) showed that championship fighting is like high-speed chess and Berlanga (22-1, 17 KOs) did not have enough moves to out-wit the Mexican redhead at T-Mobile Arena in Las Vegas.
Especially on Mexican Independence Day weekend.
Despite an early knockdown by a Canelo left hook, Berlanga was able to survive the Mexican fighterâs onslaught and withstand punishment that could have felled a rhinoceros.
âI got a little bit of Mexican in me,â Berlanga joked.
During an exchange in the third round Alvarez snapped a quick left hook that timed the Puerto Rican perfectly. Down he went for only the second time in his career. But he got up quickly and rallied a bit in the round.
It was the theme of the fight.
Every time Alvarez scored heavy with combinations to the head and body, Berlanga responded back as much as possible. He never wilted though he had plenty of opportunities.
It was a methodical attack by the Mexican champion that kept Berlanga guessing in every round. The Puerto Rican tried firing back and using his height and reach but Alvarez was always a step ahead.
Berlanga managed to score, but he never could mount a long rally. In the fifth round Berlanga used rough tactics including a head butt that angered Alvarez. It was the first time the Boricua was able to connect heavily.
But Alvarez proved too canny for Berlanga. The Mexican redhead who has won world titles as a super welterweight, middleweight, super middleweight and light heavyweight, showed off his experience. The Puerto Rican could only absorb the blows and retaliate. But his strength was impressive.
âHe will be a champion,â said Alvarez.
After 12 back-and-forth rounds, both hugged like old friends. It was exactly the type of fight Alvarez wanted for the thousands of Mexican and Puerto Rican fans at the arena and worldwide.
Alvarez was deemed the winner by unanimous decision 117-110, 118-109 twice and retains the world titles.
âI did good,â said Alvarez. âIâm the best fighter in the world.â
Berlanga was gracious in defeat.
âI could have done a lot more, but I was fighting a legend,â Berlanga said.
Other Fights
After nine rounds of whistles and boos by a disgruntled crowd due to inactivity, Erislandy Lara (31-3-3, 19 KOs) fired a lead left cross to drop Danny âSwiftâ Garcia (37-4). Lara was making the third defense of the WBA middleweight world title he won with a one-punch knockout of Thomas La Manna.
The battle between counter-punchers did not please the fans, but slowly Lara kept Garcia at bay with his sharp right jabs. The Cuban southpaw caught Garcia moving with his hands down with a single strafing left. Down he went for the first time in his career and the fight was ended at the end of the ninth round.
It was the first loss by knockout for Garcia, the former super lightweight and welterweight world titlist.
Plant
Once again Caleb Plant (23-2, 15 KOs) made the fight personal and found Trevor McCumby (28-1, 21 KOs) a worthy challenge for the interim super middleweight title for most of the fight.
It was thoroughly entertaining.
McCumby battered Plant early and put him to the canvas twice, although only the second was ruled a knockdown. A strong left hook to the shoulder caught Plant perfectly and down he went.
That seemed to wake up Plant.
The former super middleweight world titlist who lives in Las Vegas took the fight inside and pinned McCumby to the ropes. Plant went to work from that point on and did not allow his foe another big opportunity.
In the ninth round Plant pinned McCumby against the ropes once again and unloaded a dozen blows that ravaged the Arizona fighter. Referee Allen Huggins stopped the fight at 2:59 of the ninth round.
âWord on the street is I cant fight inside,â said Plant sarcastically.
Rolly Wins
Former lightweight champion Rolly Romero (16-2) proved too experienced for the rugged Manuel Jaimes (16-2-1) who resembles slightly Antonio Margarito. The only problem is he doesnât punch enough like the Tijuana tornado.
Romero hit and held through much of the fight until the referee warned him repeatedly. Still, Romero was busier and far more accurate than Jaimes. All three judges scored in favor of Romero 99-91.
Photo credit: German Villasenor
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Stephen Fulton Nips Carlos Castro in a Prelude to Canelo vs Berlanga
In his first fight back after being dominated and stopped by pound-for-pound king Naoya Inoue in a fight for super bantamweight supremacy in July of last year, Stephen Fulton nipped upset-minded Carlos Castro, improving to 22-1 (8) in his first start as a featherweight. The verdict was split, with Fulton prevailing by 96-93 and 95-94 with the dissenter favoring Castro 95-94. The decision seemed fair although not in eyes of the predominantly Mexican crowd which booed the decision.
This was an entertaining 10-round fight between two evenly-matched 30-year-old campaigners. Long-time Phoenix resident Castro (30-3) put Fulton on the deck in round five with a counter right hand and Fulton rode his bicycle to shed the cobwebs as the round played out. But the Philadelphian, with new trainer Bozy Ennis in his corner, recuperated well and had a strong sixth round.
In round eight, Castro buckled Fultonâs knees with another straight right, but was unable to press his advantage. The bout served as the âmainâ prelim to the four-fight PPV card.
—
In a welterweight contest slated for â10,â Mexico Cityâs Ricardo Salas, a 6/1 underdog, scored a second-round stoppage of Roiman Villa. The end in this slam-bang and all-too-brief skirmish came at the 2:06 mark of round three when Salas, fighting off the ropes, nailed Villa with a perfectly-placed, short right hand. Villa went down for the count.
Salas, whose de facto manager is the ubiquitous Sean Gibbons, improved to 20-2-2 with his 15th win inside the distance. From Colombia by way of Venezuela, Villa (26-3) was making his first start since being stopped by Boots Ennis in July of last year.
—
In the opener on the PBC YouTube channel, super featherweight Jonathan âGeoâ Lopez, a 21-year-old Pennsylvania-born southpaw, won a wide 8-round decision over rugged San Antonio campaigner Richard Medina. Lopez pitched a shutout, winning 80-71 on all three cards, but this was hardly a stroll in the park for him.
Lopez, who improved to 17-0 (12), simply had too much class for Medina. A 20/1 favorite, the Eddy Reynoso-trained boxer hurt Medina at the end of round seven and put him on the canvas in the final round with a straight left hand, but Medina (15-3) kept on plugging away and maintained his distinction of never being stopped.
Also
In an off-TV fight, super middleweight Bek Nurmaganbet, a 26-year-old Kazakh, won his eighth straight inside the distance, improving to 12-0 (10) with a second-round stoppage of SoCalâs Joshua Conley (17-7-1).
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