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From Al Jolson to Mark Wahlberg: Hollywood Heavyweights Invade the Boxing Game
On Friday, Nov. 16, on ESPN, Alex Saucedo appears in his first world title fight, taking on WBO 130-pound champion Maurice Hooker. The match between the two unbeatens — Saucedo is 28-0; Hooker 24-0-3 – will play out in Saucedo’s hometown of Oklahoma City.
Hollywood heavyweights Peter Berg and Mark Wahlberg will be rooting hard for Saucedo. They are the cornerstones of Churchill Management, the boutique talent agency that signed up Saucedo and then gathered in 140-pound hotshot Regis Prograis. Berg and his partners also operate the Churchill Boxing Club in sunny Santa Monica, a gym formally called Wild Card West.
Peter Berg has worn many hats: producer, director, screenwriter, actor. He created the TV show “Friday Night Lights” from his film of the same name. Mark Wahlberg needs no introduction. In 2017 he was the world’s highest paid actor. He starred in four of Peter Berg’s movies and played Micky Ward in the award winning film “The Fighter.”
Berg and Wahlberg are merely the latest bigwigs from the world of Hollywood to invest in the future earnings of boxers. In fact, the relationship between boxing and the entertainment industry predates the advent of big Hollywood studios.
During the early years of the twentieth century, there was no bigger star on Broadway than the versatile and astoundingly prolific George M. Cohan. Theatrical producer Sam Harris was the primary backer of two-division world champion Terry McGovern, but Cohan had a piece of Terrible Terry too, as did ring announcer Joe Humphries. In age, Cohan and McGovern were only two years apart. In his free hours, the Yankee Doodle Boy was often seen in McGovern’s company.
Al Jolson made his mark on Broadway before lighting up the big screen in “The Jazz Singer,” Hollywood’s first feature-length talkie. During his heyday, say music historians Bruce Crowther and Mike Pinfold, Jolson “was the most popular all-round entertainer America (and probably the world) has ever known, captivating audiences in the theater and becoming an attraction on records, radio, and in films.”
Jolson was a big boxing fan. One night at LA’s Olympic Auditorium, he became infatuated with Henry Armstrong, a steadily improving fighter who had recently defeated two of Mexico’s best featherweights, Baby Arizmendi and Juan Zurita. Armstrong’s manager, Wirt Ross, was a gambler who periodically had the shorts. Jolson bought the fighter for $10,000. The deal was consummated on Aug. 21, 1936.
What Al Jolson got was a fighter with a 48-10-6 record who was largely unknown outside California. Other than two early fights near Pittsburgh, Armstrong had never fought east of Butte, Montana.
Jolson entrusted Armstrong to Eddie Mead, the manager/trainer of former bantamweight champion Joe Lynch (that’s Mead in the photo, flanked by Jolson and Armstrong) and Al then set about making Hammerin’ Hank a household name. As Armstrong recalled in a 1981 interview with LA Times boxing writer Richard Hoffer, Jolson and Mead hatched the idea of him winning three titles as the only way a black fighter could make headway as a box office attraction with the shadow of Joe Louis looming so large. Armstrong went on to win the featherweight, welterweight, and lightweight titles, in that order, in an 11-month span in New York rings.
In the history of boxing, no one ever “moved” a fighter as adroitly as Al Jolson (Bob Arum would be envious). Of course, it was Henry Armstrong who did the heavy lifting.
It would later come out that Jolson’s friend George Raft, a dancer turned movie actor, routinely cast as a gangster, was a silent partner in Armstrong’s ring affairs. Furthermore, it would be written that Raft was an early investor in the career of future light heavyweight champion Maxie Rosenbloom. In those days, the fight game was thick with underworld characters and Raft, who was pals with racketeer Owney Madden and others of this ilk, fit right in.
In night clubs and concert halls, Al Jolson belted out his songs as he commanded the stage with his effusive body language. Eventually his fame was dwarfed by crooners whose style was more intimate; more laid-back. The giants of the genre were Bing Crosby and Frank Sinatra and, like Jolson, they were multi-media stars.
Crosby was a great sportsman. He co-founded the Del Mar thoroughbred track, near San Diego, which opened in 1937, and was the co-owner of the Pittsburgh Pirates baseball team from 1946 until his death in 1977. Less well known, he had a piece of middleweight Freddie Steele.
Crosby likely felt an affinity toward Steele because both were products of the Apple State. Steele hailed from Tacoma; Crosby, born in Tacoma, was raised in Spokane. Late in his career, Freddie Steele won the New York State version of the world middleweight title and successfully defended it five times.
In January of 1944, twenty-eight year old Frank Sinatra, flush with money after signing a seven-year extension with the RKO Studio, purchased the contract of beefy Bronx bartender Tami Mauriello. Mauriello, who began his pro career as a welterweight, had twice fought for the NYSAC light heavyweight title, falling short in two tilts with Gus Lesnevich. He would go on to fight Joe Louis before 38,000-plus at Yankee Stadium. The Brown Bomber knocked him out in the opening round.
Francis Albert Sinatra inherited his love of boxing from his father, a Sicilian immigrant who fought professionally under the name Marty O’Brien, compiling a 1-7 record according to research by Thomas Hauser. In 1956, Sinatra hooked up with another fighter, purchasing a 50 percent interest in Robert “Cisco” Andrade, the “Compton Comet.” Andrade went on to compete for the world lightweight title, losing a 15-round decision to title-holder Joe Brown.
In 1974, with his hit TV series “Sanford and Son” going great guns, comedian Redd Foxx launched the pro career of Fred Houpe who had caught his eye while competing in AAU tournaments. A small heavyweight, Houpe, who was given the nickname Young Sanford, was undefeated in 12 fights when he lost a 10-round decision to former amateur rival Duane Bobick. He left the sport two years later, made a brief comeback in the 1990s, and ended his undistinguished career with a record of 14-6. (Houpe may have been the second boxer to break Redd Foxx’s heart. In an interview with an Oakland reporter on the occasion of Houpe’s pro debut, the comedian claimed that as a young man in Chicago he had a piece of china-chinned heavyweight Bob Satterfield.)
As Redd Foxx could testify, were he still alive, sponsoring a young boxer, an aspiring champion, is an expensive proposition that more often than not doesn’t pay off. Forming a syndicate diminishes the risk by spreading out the jeopardy.
Lee Majors, Burt Reynolds, and Motown recording artist Marvin Gaye were part of a syndicate that backed welterweight Andy “The Hawk” Price. The Hawk was good enough to defeat Carlos Palomino and Pipino Cuevas, but no match for Sugar Ray Leonard who knocked him out in the opening round. Ryan O’Neill, Robert Goulet, and Bill Cosby had welterweight Hedgemon Lewis. Trained by the great Eddie Futch, Lewis was 2-3 in bouts billed as world title fights with both wins coming against Billy Backus on Backus’s turf in Syracuse, New York. These syndicates were forerunners of Churchill Management.
Sylvester Stallone did not form a syndicate when he became interested in Lee Canalito. The architect of the “Rocky” franchise wanted Canalito all to himself.
A great defensive lineman in high school (a Parade All-American) and at the University of Houston before his football career was derailed by a chronic knee injury, Canalito made his pro debut at the Fontainebleau Hotel in Miami Beach with Angelo Dundee in his corner. He had four fights under his belt when Stallone spied him on TV in a preliminary bout on a show that included the Spinks brothers. Stallone was then seeking an unknown actor to play his brother in a movie he had written and would star in, “Paradise Alley,” and when he saw Canalito (here flanked by Stallone and co-star Armand Assante) he found his man. Canalito, who bore some facial resemblance to Stallone, had the look that Sylvester was seeking.
Stallone eventually took over Canalito’s ring affairs. Canalito was 8-0 when Stallone purchased his contract. He installed the boxer in a guest house on the grounds of his spacious Pacific Palisades estate and the two often lifted weights and did roadwork together. The noted photographer Neil Leifer captured the scene in a five-page spread for Life magazine. Stallone’s hoped-for real-life Rocky, nicknamed the Italian Stallion, was a hot commodity before he ever touched gloves with an opponent who had the skill to give him a serious test.
Canalito, who customarily carried 250 pounds on a six-foot-five frame, never fought a top shelf, or even a mid-shelf, opponent. The well-coddled heavyweight was 21-0 with 19 knockouts when he lost interest in boxing and went home to Houston where he currently operates a fitness center, but only five of his victims had winning records when he fought them.
Stallone, far more so than predecessors like Al Jolson, could see that a boxer’s potential earnings weren’t limited to his purses. Churchill Management has taken it a step further. In its prospectus, the company says, “Churchill Management is the first of its kind, a promotional and commercial agency that represents an innovative approach to assist professional boxers with branding, marketing and public relations.” One surmises they will be adding more boxers to their stable in the near future.
Thus far, Alex Saucedo and Regis Prograis have done their part to justify Berg and Wahlberg’s faith in them. Saucedo’s last fight, against Lenny Zappavigna, was a humdinger and Saucedo walked through fire before stopping the Aussie in the seventh frame. The torrid fourth round between Saucedo and Lenny Z was one for the ages.
Who knows if Churchill Management will still exist in a few years? Their clients must keep winning to manifest the company’s vision for them and, to borrow an old Larry Merchant line, boxing is the theater of the unexpected. Regardless, it’s a safe bet that down the road we will see more Hollywood heavyweights dipping their toes into the business side of the boxing game.
Check out more boxing news on video at The Boxing Channel
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Niyomtrong Proves a Bridge Too Far for Alex Winwood in Australia
Today in Perth, Australia, Alex Winwood stepped up in class in his fifth pro fight with the aim of becoming the fastest world title-holder in Australian boxing history. But Winwood (4-0, 2 KOs heading in) wasn’t ready for WBA strawweight champion Thammanoon Niyomtrong, aka Knockout CP Freshmart, who by some accounts is the longest reigning champion in the sport.
Niyomtrong (25-0, 9 KOs) prevailed by a slim margin to retain his title. “At least the right guy won,” said prominent Australian boxing writer Anthony Cocks who thought the scores (114-112, 114-112, 113-113) gave the hometown fighter all the best of it.
Winwood, who represented Australia in the Tokyo Olympics, trained for the match in Thailand (as do many foreign boxers in his weight class). He is trained by Angelo Hyder who also worked with Danny Green and the Moloney twins. Had he prevailed, he would have broken the record of Australian boxing icon Jeff Fenech who won a world title in his seventh pro fight. A member of the Noongar tribe, Winwood, 27, also hoped to etch on his name on the list of notable Australian aboriginal boxers alongside Dave Sands, Lionel Rose and the Mundines, Tony and Anthony, father and son.
What Winwood, 27, hoped to capitalize on was Niyomtrong’s theoretical ring rust. The Thai was making his first start since July 20 of 2022 when he won a comfortable decision over Wanheng Menayothin in one of the most ballyhooed domestic showdowns in Thai boxing history. But the Noongar needed more edges than that to overcome the Thai who won his first major title in his ninth pro fight with a hard-fought decision over Nicaragua’s Carlos Buitrago who was 27-0-1 heading in.
A former Muai Thai champion, Niyomtrong/Freshmart turns 34 later this month, an advanced age for a boxer in the sport’s smallest weight class. Although he remains undefeated, he may have passed his prime. How good was he in his heyday? Prominent boxing historian Matt McGrain has written that he was the most accomplished strawweight in the world in the decade 2010-2019: “It is not close, it is not debatable, there is no argument.”
Against the intrepid Winwood, Niyomtrong started slowly. In round seven, he cranked up the juice, putting the local fighter down hard with a left hook. He added another knockdown in round nine. The game Winwood stayed the course, but was well-beaten at the finish, no matter that the scorecards suggested otherwise, creating the impression of a very close fight.
P.S. – Because boxrec refused to name this a title fight, it fell under the radar screen until the result was made known. In case you hadn’t noticed, boxrec is at loggerheads with the World Boxing Association and has decided to “de-certify” the oldest of the world sanctioning bodies. While this reporter would be happy to see the WBA disappear – it is clearly the most corrupt of the four major organizations – the view from here is that boxrec is being petty. Moreover, if this practice continues, it will be much harder for boxing historians of future generations to sort through the rubble.
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Avila Perspective, Chap. 295: Callum Walsh, Pechanga Casino Fights and More
Super welterweight contender Callum Walsh worked out for reporters and videographers at the Wild Card Gym in Hollywood, Calif. on Thursday,
The native of Ireland Walsh (11-0, 9 KOs) has a fight date against Poland’s Przemyslaw Runowski (22-2-1, 6 KOs) on Friday, Sept. 20 at the city of Dublin. It’s a homecoming for the undefeated southpaw from Cork. UFC Fight Pass will stream the 360 Promotions card.
Mark down the date.
Walsh is the latest prodigy of promoter Tom Loeffler who has a history of developing European boxers in America and propelling them forward on the global boxing scene. Think Gennady “Triple G” Golovkin and you know what I mean.
Golovkin was a middleweight monster for years.
From Kevin Kelley to Oba Carr to Vitaly Klitschko to Serhii Bohachuk and many more in-between, the trail of elite boxers promoted by Loeffler continues to grow. Will Walsh be the newest success?
Add to the mix Dana White, the maestro of UFC, who is also involved with Walsh and you get a clearer picture of what the Irish lad brings to the table.
Walsh has speed, power and a glint of meanness that champions need to navigate the prizefighting world. He also has one of the best trainers in the world in Freddie Roach who needs no further introduction.
Perhaps the final measure of Walsh will be when he’s been tested with the most important challenge of all:
Can he take a punch from a big hitter?
That’s the final challenge
It always comes down to the chin. It’s what separates the Golovkins from the rest of the pack. At the top of the food chain they all can hit, have incredible speed and skill, but the fighters with the rock hard chins are those that prevail.
So far, the chin test is the only examination remaining for Walsh.
“King’ Callum Walsh is ready for his Irish homecoming and promises some fireworks for the Irish fans. This will be an entertaining show for the fans and we are excited to bring world class boxing back to the 3Arena in Dublin,” said Loeffler.
Pechanga Fights
MarvNation Promotions presents a battle between welterweight contenders Jose “Chon” Zepeda (37-5, 28 KOs) and Ivan Redkach (24-7-1, 19 KOs) on Friday, Sept. 6, at Pechanga Resort and Casino in Temecula. DAZN will stream the fight card.
Both have fought many of the best welterweights in the world and now face each other. It should be an interesting clash between the veterans.
Also on the card, featherweights Nathan Rodriguez (15-0) and Bryan Mercado (11-5-1) meet in an eight-round fight.
Doors open at 6:30 p.m. First bout at 7 p.m.
Monster Inoue
Once again Japan’s Naoya Inoue dispatched another super bantamweight contender with ease as TJ Doheny was unable to continue in the seventh round after battered by a combination on Tuesday in Tokyo.
Inoue continues to brush away whoever is placed in front of him like a glint of dust.
Is the “Monster” the best fighter pound-for-pound on the planet or is it Terence Crawford? Both are dynamic punchers with skill, speed, power and great chins.
Munguia in Big Bear
Super middleweight contender Jaime Munguia is two weeks away from his match with Erik Bazinyan at the Desert Diamond Arena in Glendale, Arizona. ESPN will show the Top Rank card.
“Erik Bazinyan is a good fighter. He’s undefeated. He switches stances. We need to be careful with that. He’s taller and has a longer reach than me. He has a good jab. He can punch well on the inside. He’s a fighter who comes with all the desire to excel,” said Munguia.
Bazinyan has victories over Ronald Ellis and Alantez Fox.
In case you didn’t know, Munguia moved over to Top Rank but still has ties with Golden Boy Promotions and Zanfer Promotions. Bazinyan is promoted by Eye of the Tiger.
This is the Tijuana fighter’s first match with Top Rank since losing to Saul “Canelo” Alvarez last May in Las Vegas. He is back with trainer Erik Morales.
Callum Walsh photo credit: Lina Baker
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60 Years Ago This Month, the Curtain Fell on the Golden Era of TV Boxing
The Sept. 11, 1964 fight between Dick Tiger and Don Fullmer marked the end of an era. The bout aired on ABC which had taken the reins from NBC four years earlier. This would be the final episode of the series informally known as the “Friday Night Fights” or the “Fight of the Week,” closing the door on a 20-year run. In the future, boxing on free home TV (non-cable) would be sporadic, airing mostly on Saturday and Sunday afternoons. The days when boxing was a weekly staple on at least one major TV network were gone forever.
During the NBC years, the show ran on Friday in the 10:00-11-00 pm slot for viewers in the Eastern Time Zone and the “studio” was almost always Madison Square Garden. The sponsor from the very beginning was the Gillette razor company (during the ABC run, El Producto Cigars came on as a co-sponsor).
Gillette sponsored many sporting events – the Kentucky Derby, the World Series, the U.S. Open golf tournament and the Blue-Gray college football all-star game, to name just a few – all of which were bundled under the handle of the Gillette Cavalcade of Sports. Every sports fan in America could identify the catchphrase that the company used to promote their disposable “Blue Blades” – “Look Sharp, Feel Sharp, Be Sharp!” — and the melody of the Gillette jingle would become the most-played tune by marching bands at high school and college football halftime shows (the precursor, one might say, of the Kingsmen’s “Louie, Louie”).
The Sept. 11 curtain-closer wasn’t staged at Madison Square Garden but in Cleveland with the local area blacked out.
Dick Tiger, born and raised in Nigeria, was making his second start since losing his world middleweight title on a 15-round points decision to Joey Giardello. Don Fullmer would be attempting to restore the family honor. Dick Tiger was 2-0-1 vs. Gene Fullmer, Don’s more celebrated brother. Their third encounter, which proved to be Gene Fullmer’s final fight, was historic. It was staged in Ibadan, Nigeria, the first world title fight ever potted on the continent of Africa.
In New York, the epitaph of free TV boxing was written three weeks earlier when veteran Henry Hank fought up-and-comer Johnny Persol to a draw in a 10-round light heavyweight contest at the Garden. This was the final Gillette fight from the place where it all started.
Some historians trace the advent of TV boxing in the United States to Sept. 29, 1944, when a 20-year-old boxer from Connecticut, Willie Pep, followed his manager’s game plan to perfection, sticking and moving for 15 rounds to become the youngest featherweight champion in history, winning the New York version of the title from West Coast veteran Albert “Chalky” Wright.
There weren’t many TVs in use in those days. As had been true when the telephone was brand new, most were found in hospitals, commercial establishments, and in the homes of the very wealthy. But within a few years, with mass production and tumbling prices, the gizmo became a living room staple and the TV repairman, who made house calls like the family doctor, had a shop on every Main Street.
Boxing was ideally suited to the infant medium of television because the action was confined to a small area that required no refurbishment other than brighter illumination, keeping production costs low. The one-minute interval between rounds served as a natural commercial break. The main drawback was that a fight could end early, meaning fewer commercials for the sponsor who paid a flat rate.
At its zenith, boxing in some locales aired five nights a week. And it came to be generally seen that this oversaturation killed the golden goose. One by one, the small fight clubs dried up as fight fans stayed home to watch the fights on TV. In the big arenas, attendance fell off drastically. Note the difference between Pep vs. Wright, the 1944 originator, and Hank vs. Persol, also at Madison Square Garden:
Willie Pep vs. Chalky Wright Sept. 29, 1944 attendance 19,521
Henry Hank vs. Johnny Persol Aug. 21, 1964 attendance 5,219
(True, Pep vs. Wright was a far more alluring fight, but this fact alone doesn’t explain the wide gap. Published attendance counts aren’t always trustworthy. In the eyes of the UPI reporter who covered the Hank-Persol match, the crowd looked smaller. He estimated the attendance at 3,000.)
Hank vs. Persol was an entertaining bout between evenly-matched combatants. The Tiger-Fullmer bout, which played out before a sea of empty seats, was a snoozer. Don Fullmer, a late sub for Rocky Rivero who got homesick and returned to Argentina, was there just for the paycheck. A Pittsburgh reporter wrote that the match was as dull as a race between two turtles. Scoring off the “5-point-must” system, the judges awarded the match to Dick Tiger by margins of 6, 6, and 7 points.
And that was that. Some of the most sensational fights in the annals of boxing aired free on a major TV network, but the last big bang of the golden era was hardly a bang, merely a whimper.
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A recognized authority on the history of prizefighting and the history of American sports gambling, TSS editor-in-chief Arne K. Lang is the author of five books including “Prizefighting: An American History,” released by McFarland in 2008 and re-released in a paperback edition in 2020.
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The photo accompanying this article is from the 1962 fight at Madison Square Garden between Dick Tiger (on the right) and Henry Hank. To comment on this story in the Fight Forum CLICK HERE
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